Automated Pricing in Real Time Plan Tariffs & Price Adjustments While Ensuring Margin Stability
May 14th, 2025 11:00 am CEST
We deliver SaaS Solutions for price crawling and rule-base price optimization, enabling you to streamline your pricing strategy, track competitors and efficiently manage the pricing of large product portfolios.
copio analytics and oraya insights provide you with detailed insights on prices, assortments, discounts, promotions, channels, and market trends from online stores or marketplaces.
rupio pricing automates price proposals to optimize your margins, and helps you to stay competitive with customizable rules. It simplifies complex pricing processes with automation, ensuring efficient and scalable strategies.
Gain comprehensive insights into prices, assortments, availability, and competitors. With oraya's solutions, you stay ahead of the curve and make well-informed decisions based on up-to-date market data.
Optimize your margins and pricing strategies with automated suggestions and customizable rules. Tools like rupio empower you to design competitive and efficient pricing frameworks.
From small teams to complex enterprise needs, oraya's scalable software solutions adapt seamlessly to your requirements and are ready for immediate deployment.
Leverage detailed analytics from copio analytics and oraya insights to receive clear action points and align your business strategies with the ever-changing market dynamics.
Benefit from agile and personalized support. oraya works as a trusted partner to develop tailored solutions, ensuring your company’s innovative capabilities are continuously strengthened.
With over a decade of experience in Market Intelligence and Retail Analytics, and a strong presence across Europe, oraya helps businesses solidify their market position and drive sustainable profit growth.
A global leader in advanced technology manufacturing faced the challenge of optimizing its pricing strategies to stay competitive in a highly specialized
market. With a complex product portfolio and a diverse customer base, the company needed to increase profitability while maintaining its reputation for
quality and innovation.
Solution:
oraya GmbH implemented rupio, a dynamic pricing management tool, and copio analytics to provide real-time insights into market trends, competitor
pricing, and customer demand patterns. The solutions were customized to accommodate the company’s unique industry requirements and seamlessly
integrated with its internal systems.
Results:
Streamlined operations: Automated pricing models reduced manual adjustments by 50%, freeing up valuable resources.
Increased Profit Margins: Strategic price adjustments led to a 15% boost in profitability for analysed products.
Enhanced Market Insight: Real-time analytics provided actionable intelligence, enabling the company to stay ahead of competitors.
Optimized Portfolio Management: Detailed data insights helped refine the positioning of products across various market segments.
Let us evaluate whether your goals and needs align with our offerings and assess if our tools can
effectively support and add value to achieving your objectives.
We are proud to be part of Microsoft for Startups, benefiting from cutting-edge technologies and resources to scale our solutions. This partnership supports innovation and growth by leveraging the global Microsoft ecosystem.
As participants in Deutsche Telekom's TechBoost program, we receive tailored support to enhance our technological advancements. This initiative empowers startups with cloud infrastructure and business development resources.
Our involvement in the FuE BSFZ program reflects our commitment to research and innovation. This certification supports our R&D efforts, driving forward innovative solutions for our customers.
oraya and PricingWorks partner to optimise pricing strategies through advanced technology and expert consulting. Customers benefit from data-driven decisions, increased efficiency, and stronger margins for a lasting competitive edge.
